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The Lead Tree blog

Tips, tricks and insights to grow your business leads including SEO, PPC, content strategy and optimising the funnel for your leads.

Lead Handling

Manual vs Automated Nurture-to-Sales Handoff: Which Converts More Finance Leads?

Paid Ads

Meta's Andromeda Algorithm: What Australian Service Businesses Need to Know

SEO

What Google's December 2025 Core Update Means for Service Business SEO

Content Marketing

The Content Volume Trap: Why More Content Creates Fewer Quality Leads

Lead Handling

From 'Lost' to Booked: 6 Make.com Workflows to Revive Cold Legal and Healthcare Leads

Paid Ads

Why 8 in 10 Australian Law Firms Question Their Paid Marketing ROI (And How to Fix It)

Lead Handling

Head of Marketing vs Lead-Gen Partner: What Australian Service Business Owners Get Wrong

Paid Ads

Dental Practices: Recover 20-30% of Wasted Ad Spend with AI Phone Agents

Paid Ads

Running Google & Facebook Ads Post-Cookie: What Australian Service Businesses Must Change in 2026

Lead Handling

The Follow-Up Collapse: How Australian Service Businesses Lose $600k Annually

Paid Ads

Google Ads vs Facebook Ads for Australian Service Firms: Where to Put Your Next $10k

Lead Handling

Why Your 'Beautiful' Website Is Killing ROI: The $20k+/Month UX Trap

Lead Handling

The Cost of Not Responding to Online Leads Quickly

Lead Handling

10 Simple Yet Powerful Marketing Automation Ideas to Grow Your Dental Practice

Lead Handling

Will AI Voice Calls Work to Qualify Leads or Will it Freak People Out?

SEO

Boost Your Law Firm's Google Rankings: The Importance of E-E-A-T and YMYL

Lead Handling

Relying on phone calls for leads? Why call tracking is a must have.

SEO

SEO is Not Magic - 6 Red Flags to Avoid

SEO

5 signs you’ve got a leaky (lead) funnel